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About

Claude started his career in tourism as a technical sales manager for a tour operator in Marseille (France) and worked with the network of travel agency in the south of France.

In addition to his work, he completed training at the University in Business Administration with Université de la Méditerranée (Aix-Marseille II) 1992

He then spent 6 years as sales executive at the Envergure / Louvre Hotels group, especially for the brand 3 stars “Bleu Marine”, where he do a lot for this brand and learn a lot about hotel & travel industry.

It is at this time he discovered the tremendous potential of the Internet for the marketing of hotels and tourism.

He then became the sales and marketing manager for a regional hotel booking engine managed by the Marseille Chamber of Commerce.

He then spent some years as an independant consultant for hotel and tourism industry with a dedicated focus on french DMO’s, independant hotel, emarketing, Travel 2.0 and travel social media.

Claude has managed the blog Les Explorers during 3 years and start in march 2008 this new blog www.hotelitour.com

And it’s now my only blog, except some post on Tourism Internet Marketing, a great blog handle by Jens Thraenhart and some comments in my blogs friends from the T-List and others ….

Whish you a happy reading and feel free to post some interesting comments.

Best regards from Marseille.

Claude

Disclaimer

  • Please note that the author’s opinions published on this site are of his alone and do not necessarily reflect those of Claude Benard’s current employer. This site is neither sanctioned nor endorsed by Claude’s current employer and is a personal effort and initiative by Claude Benard. All care but no responsibility is taken for errors and ommissions. All material on this site may be reproduced with permission of the author - Claude Benard - and appropriate acknowledgement.

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